The Brazilian entrepreneur Edgard Corona has developed a new system for bringing fitness to
the masses. The establishment of SmartFit has brought a new fitness brand to
the masses , with more than 1.6 million members enjoying the growing chain of
gyms. This is the latest entrepreneurial move from Corona as he develops his
business group. 

Edgard Corona
explains his entrepreneurial spirit  has been in place since his college days.
The Brazilian business leader established a materials testing lab during his
college career. Later, Corona created a clothing brand that expanded his
success. The entrepreneurial spirit is based on identifying gaps in the market
and filling them with a successful business. SmartFit followed Corona needing
physical therapy following a skiing incident. The injury required
rehabilitation, with Corona’s physical therapist recommending gym time to aid
his recovery.  

 To know more about Edgard Corona
visit @ https://www.youtube.com/watch?v=noLuymHaZTM  

Edgard Corona
explained he realized the traditional gym membership did not reflect people’s
lives in modern society. Instead, Edgard Corona  created a new gym chain where short
bursts of activity are the norm. SmartFit has been established to provide
workout information and space for those struggling to find the time to spend
hours in the gym. Corona has been working to provide a new style of gym
membership that has expanded across Latin America because of its innovative
approach to the fitness sector. The rise of Corona’s brand has been an
overnight success, with his fitness work dating back to 1995. Edgard Corona
lost money on his investment for 12 years but believed he would turn the brand
around and achieve global success .